They’re simply distractions from what matters most.ĭelete these tasks from your list. These tasks aren’t pressing, nor do they help you reach your long-term goals. They believe they’re working on urgent tasks that are important to them when, in reality, completing these tasks does nothing to inch them closer to their long-term goals. Most people spend the majority of their time in this quadrant. These are tasks where you help others meet their goals. Tasks that fall in this quadrant are nearly always interruptions from your preferred course. Most people, however, don’t spend enough time here because they don’t know what’s important to them or because they’re interrupted by urgent tasks. For them, this quadrant yields the most satisfaction. Productive and successful people spend most of their time here. Not urgent but important tasks help you achieve your goal - and don’t have a pressing deadline. Urgent and important tasks are crises with due dates - such as a critical bug fix for your SaaS tool.ĭo these tasks first.
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